Wearing Red triggers Female desire

Forget chocolates and flowers, guys. If you want to make a big impression on the opposite sex, try adding red to your daily wardrobe. Lots of red.
The color apparently makes a man more attractive, more powerful and more sexually desirable to women, according to a study appearing in the Journal of Experimental Psychology. The research […]

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Language Translation – New blog: Translation, Localization and Interpretation

Our first new blog category deals with the main activities of language service providers: translation, localization and interpretation.We’ve just completed restructuring our blogs to better reflect what we do and what we write about. Language Tra…

The Impact of Language upon Culture

Do the languages we speak shape the way we think? Do they merely express thoughts, or do the structures in languages (without our knowledge or consent) shape the very thoughts we wish to express?
Take “Humpty Dumpty sat on a…” Even this snippet of a nursery rhyme reveals how much languages can differ from one another. […]

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Japanese businesses outsourcing to the Japanese

The New York Times covers a fascinating story on how Japanese companies are outsourcing calls centres abroad in order to save costs. However, the companies used have no other choice other than to hire Japanese staff in order to deal with the clients at the end of the phone. Why? Because they cannot do without […]

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Language Translation – Interpreters play crucial role at the old ball game

Helping with media coverage is all in a day’s work for baseball interpreters.English is a second language for a number of major league baseball players. So naturally, interpreters have come to play an important role in helping players with limited En…

Language Translation – Can medical interpreters also translate?

Much is written about the need for skilled medical interpreters, but translators of medical documents are also in demand.In the medical field, document translation is highly complex. As with any type of translation, translators must be excellent writer…

Language Translation – Language and travel: the advantages of picture books

The simplest form of communication when travelling in foreign countries may be a picture book.Summer is travel time, and trips to far-away locales are increasingly frequent. For many Americans, “going abroad” used to mean a trip to Mexico o…

Language Translation – Language and travel: the advantages of picture books

The simplest form of communication when travelling in foreign countries may be a picture book.Summer is travel time, and trips to far-away locales are increasingly frequent. For many Americans, “going abroad” used to mean a trip to Mexico o…

Google’s Translation Software marches on…

Google have set their sites on developing their translation software. Over the years the company has clocked onto the potential the world wide web holds especially in non-English speaking countries. The launch of many innovative translation tools has already seen it trailblazing ahead of the likes of Yahoo! and Microsoft in terms of engaging the […]

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Portsmouth Police turn to Translation Packs

The police in Portsmouth have taken an interesting approach to communicating with non-English speaking shoppers. As part of an initiative by Plymouth Against Retail Crime (Parc),  translation packs are being given to large stores, with some going to police patrol cars used around the city centre too.
The packs contain 13 cards, each carrying phrases […]

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