Strauss-Kahn: France’s “Macho” Culture

For a long time now the French media have stayed out the private lives of French public figures (something which we in the UK might find an alien concept considering our own media). This is because France has some extremely tight laws about privacy which make it almost impossible for the press in France to […]

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  1. Intercultural workshop, SIETAR (France)
  2. France allows family members to work during an expatriate assignment
  3. Expat Children – Third Culture Kids

McDonalds Banks On China

Chinese fast food fans can look forward to more of the food they love in the next couple of years as McDonalds have announced a new business strategy that means they will be increasing the number of outlets in China. Plans have been announced that clearly set out a new business expansion strategy in China […]

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  1. McDonalds seeks more goldern arches in China
  2. Chinese Build Global Brands
  3. Starbucks looks to China for expansion

Language Translation – Marketing to Hispanics – -a lesson in diversity

A media expert argues that a “one-size-fits-all” approach Hispanic-oriented marketing won’t cut it anymore.As we have already pointed out in this blog, Spanish language translation is not enough to target Hispanic-American consumers. Of course, i…

Online interpreters help Burmese patients

A new online translation system called V-See is helping Burmese patients to talk to their practitioners during medical appointments. The programme, which can be compared to the online communication system Skype, allows interpreters to assist the conversation between patient and Doctor without requiring their immediate presence in the consultation room.
The programme is a collaboration between […]

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  1. Interpreters “Operating” In Hospitals
  2. London Hospitals Spend £15m on Interpreters
  3. 88% of clinical professionals encounter non-English speaking patients

Being Drunk a British Cultural Characteristic

A new study has shown that around 25% of British people think that being drunk is part of the British culture. The poll showed that more people thought that being drunk made you more British than having a hard working attitude towards life.
The survey that was carried out by Optimum Research UK collated results from […]

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  1. British bosses see need for cultural awareness
  2. British Reserve – what’s it all about?
  3. “No Motto, Please, We’re British”

Language Translation – Place names have translations too

One might think that geographical names would be universal — but this is far from the case.Languages would be a bit easier to learn if place names were always the same. Of course, different versions are inevitable when alphabets differ. But even amon…

Language Skills Let Down Brits

It has long been suspected that many British people are quite lazy when it comes to learning new languages. Our blasé attitude towards foreign language skills means that the British public are losing out on key jobs, work and business opportunities in Europe.
According to a recent report it seems that British workers are only getting […]

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  2. Brits keen to learn languages in order to leave the UK
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Google Searches by Language

A futuristic looking search tool has been unveiled by online search engine Google. Google developers have designed the search tool to show how online searches are determined by the language that has been used by the user.
The results have been colour coded to show what is the most popular language used to search the internet […]

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  1. Google tests translation search appliance
  2. Google launches Farsi Translation tool
  3. Keyword translation tool for SEOs and webmasters

China and Luxury Goods

Chinese business experts are reporting that it seems that Chinese shoppers who choose to spend their money on luxury brands should be able to receive a reduction in tax should they choose to spend their money on luxury brands that are sold within China.
According to recent reports many Chinese people are going abroad each year […]

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  1. McDonalds Banks On China
  2. Translating brands for China
  3. American Graduates Finding Jobs in China

Language Translation – Who speaks what language where?

You may have learned to answer this type of question in grade school, and at least some of what you think you know is likely wrong.Many countries have several official languages, and most of us know…well, most of us at least know that Canada is offic…