Scientific Research is Being Lost in Translation

Scientific researchers from non-English countries often face challenges when they are looking to publish their work; as English is basically the only language used in the scientific field, they often find it hard get the subtleties of their research ac…

Cultural Differences in Values and the Ways We Work

If you work cross-culturally, whether abroad or at home, chances are you have found yourself in a situation whereby you find yourself a little lost with the way people work and/or behave. Sometimes, this comes down to culture – i.e. differences in valu…

Free Best Practice Guide to Online Multilingual Marketing

Are you involved in online marketing? Looking to take things global? Well good news…we have just added a fantastic new resource to our downloads page entitled “Multilingual Online Marketing: A Best Practice Guide”.

How Culture Impacts Company Security

On our blog we love to look at different takes on cultural differences. Understanding culture and how it impacts your business isnt just about dos and dont’s. It is SO much more and this little piece on culture and security highlights nicely how cultur…

New Management Book on How to Deal with Different Cultures

Recently, expert on global leadership, Erin Meyer, published a new book that aims to help managers lead global teams. By using an eight-scale framework, team leaders can guide their teams to a more effective method of working.

AT&T Target Spanish and Chinese Customers with SMS Translation Service

Mobile phone company AT&T Mobility’s Spanish and Chinese users now have access to a service that translates their text messages into English with a press of the ‘send’ button!

Korean Translation Service Helps World Cup Football Fans

You’re at the World Cup in Rio, and you are on your way to the next match – which will be won by your country, obviously, – when boom! You fall flat on your face because you slipped on some Brazil nuts! But how do you tell the nurse in the emergency room what happened if you don’t speak a single word of Portuguese?

Brand Names in Translation – Tips for the Chinese Market

When entering the Chinese market, even very successful fashion companies can encounter serious difficulties. A brand’s name can especially pose problems for the Chinese who can have difficulties in pronouncing the name. Elizabeth Paton has some great tips for ‘hot’ brands to ensure the Chinese consumer is just as enthusiastic about a brand as the rest of the world!

Stop! Arabic Website Localization Mistakes and How to Avoid them

Did you know that Arabic is the fifth-most spoken language in the world? Impressively the online Arabic speaking population now surpasses Russian, French and German, according to research by Common Sense Advisory, a market research company specialising…

Training Case Study – Olive Communications

Customer Case Study: Kwintessential recently delivered a highly practical and interactive training on Corporate Hospitality and Customer Service for Olive Communications’ staff. Here’s a little look at what we did.