“Road-test my Country” say Japanese

Reuters News Tokyo published an interesting idea from the Japanese National Tourism Organisation (JNTO) this month: provide tourists with a ‘free’ trip to Japan, find out what difficulties they experience and then try to fix them.
The plan would roughly enable one hundred English, Chinese and Korean tourists, all non-speakers of Japanese, to visit the major […]

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Language Translation – Twitter and cross-cultural interaction

An award-winning author argues that Twitter facilitates cross-cultural communication more than other social networks.Everybody knows that the Internet has made cross-cultural communication easier. Social networking platforms have played a key role in a…

Language Translation – Twitter and cross-cultural interaction

An award-winning author argues that Twitter facilitates cross-cultural communication more than other social networks.Everybody knows that the Internet has made cross-cultural communication easier. Social networking platforms have played a key role in a…

Language Translation – Language, culture and health literacy

Navigating the US health system is difficult even for many English speakers. Language and cultural barriers add another layer of complexity.Health literacy – or the lack of it – is a crucial issue facing medical establishments today. As we …

Language Aptitude Tests for Foreign Doctors

With the well publicized case of Dr Daniel Ubani earlier this year has come the question as to how many other EU GPs practicing in the UK are ‘lost in translation’. Dr Ubani had “unlawfully killed” UK patient David Gray in 2008 after mistakenly giving him a large overdose of diamorphine.
Alongside this case came a […]

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The Middle East Unveiled: A Review

As someone in the intercultural field, a Muslim and having spent many years living, working and travelling throughout the Arab world, I am always keen to scrutinize literature aimed at business professionals seeking to improve their knowledge of the region. Donna Marsh’s “The Middle East Unveiled” is a recent edition to such literature.
With an experience […]

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The Middle East Unveiled: A Review

As someone in the intercultural field, a Muslim and having spent many years living, working and travelling throughout the Arab world, I am always keen to scrutinize literature aimed at business professionals seeking to improve their knowledge of the region. Donna Marsh’s “The Middle East Unveiled” is a recent edition to such literature.
With an experience […]

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  2. Middle East: The New Emerging-market Opportunity
  3. The cultural aspects of doing business in the Middle East

Language Translation – Snippets from the blogosphere: Localization World 2010

Globalization expert John Yunker reports on the event from his blog.Seattle hosted the 2010 Localization World Conference from October 6th to 8th 2010. I had hoped to turn this into a “blog round-up”, with various reports and impressions …

Breaching the Culture Gap

Rising through the ranks of any company today increasingly includes the prospect of a period of work outside of your home country. The culture shock of this experience is the topic of an October 7th article on website ‘Marketing Week’.
Placements can vary from marketing research in China to an office-based role in the USA. To […]

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Globish….good, bad or ugly?

With the 11.5% rise of the Yen against the Dollar in 2010, many Japanese businesses face the problem of how to communicate their ambitions within the culturally distinct market of the West.
Is the solution to make English the compulsory language of communication for all global businesses or to implement ‘Globish’- an interlanguage variant on English […]

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